Making money on YouTube with a faceless channel is possible, and it’s becoming more and more popular. In this complete guide, we’ll walk you through every step you need to take to start and grow a , from choosing a niche to monetizing your videos.
Disclosure: I may earn a small commission if you buy something through my links in this content. This helps support my work, but my opinions and reviews are independent, not influenced by any affiliate partnerships.
Step 1: Choosing a niche and target audience
The first step is to choose a niche for your channel. This is the topic that you will be creating videos about. It’s important to choose a niche that you are passionate about and that you have some knowledge of. You should also consider the target audience for your channel. Who are you trying to reach with your videos? Once you know your target audience, you can tailor your content to their interests and needs.
Why this is important to consider?
- Your interests and expertise: Choose a niche that you are interested in and have some expertise in. This will make it easier to create high-quality content that your viewers will enjoy.
- Your target audience: Who are you trying to reach with your videos? What are their interests and needs? Once you understand your target audience, you can create content that is tailored to their interests and meets their needs.
- Competition: How much competition is there in your chosen niche? If there is a lot of competition, it may be difficult to stand out from the crowd. However, if there is not much competition, you may have a better chance of success.
Evergreen Niches: The best niches to choose.
Here are 5 of the best niches to choose for a faceless YouTube channel:
- Technology: Technology is a vast and ever-changing field, so there is always something new to talk about. You could create videos about new product reviews, tech news, how-to videos, or even just your own thoughts and opinions on the latest tech trends.
- Education: Education is another great niche for a faceless YouTube channel. You could create videos about a variety of topics, such as history, science, math, or even language learning.
- Business: Business is a broad niche that covers a wide range of topics, such as marketing, finance, entrepreneurship, and personal finance. You could create videos about business tips, success stories, or even just your own experiences in the business world.
- Health and wellness: Health and wellness is another popular niche for faceless YouTube channels. You could create videos about diet, fitness, mental health, or even just your own journey to a healthier lifestyle.
- Travel: Travel is a great niche for faceless YouTube channels because you can share your travel experiences with others without having to show your face. You could create videos about travel destinations, travel tips, or even just your own travel stories.
Niche to avoid: Anything that goes against YouTube’s monetization policies. This includes content that is violent, sexual, or hateful.
Case Study: Technology niche
Let’s use this niche as a sample and case study for our faceless YouTube channel and for the rest of the blueprint. Here are some things to consider for the next step of the blueprint:
- Target audience: Your target audience is people who are interested in technology. This could include tech enthusiasts, gamers, or anyone who wants to learn more about the latest tech trends.
- Video ideas: Here are some video ideas for your tech channel:
- New product reviews: Review the latest tech products, such as smartphones, laptops, and gaming consoles.
- Tech news: Report on the latest tech news, such as new product releases, software updates, and industry trends.
- How-to videos: Teach viewers how to use different tech products and software.
- Your own thoughts and opinions: Share your own thoughts and opinions on the latest tech trends and products.
Step 2: Setting up the channel
Once you have chosen a niche and target audience, it is time to set up your YouTube channel. Here are some things to consider:
- Channel name: Choose a channel name that is relevant to your niche and easy to remember.
- Keyword development: Conduct keyword research to identify the keywords that your target audience is searching for. You can use these keywords in your channel name, video titles, and descriptions to help people find your videos.
- Target audience: Keep your target audience in mind when designing your channel and creating content. What kind of content will they find interesting and helpful?
Step 3: Creating the concept
Now it is time to start creating the concept of videos for your faceless YouTube channel. Here are some tips:
- Make a list of video ideas. Brainstorm a list of video ideas that you think your target audience would find interesting and helpful.
- Use a 50:50 source scenario. Get 50% of your video ideas from keyword research and 50% from already popular videos in your chosen niche.
Step 4: Generating and uploading the videos
Once you have created the concept of your videos, it is time to actually create the videos and upload them to YouTube. Here are some tips:
- Create a systemized process for generating and uploading videos. This will help you to be more efficient and productive.
- Use AI video generators to help you create videos. There are a number of AI video generators available, such as Invideo AI, Lumen5, and Synthesia. These tools can help you to create videos quickly and easily, even if you don’t have any video editing experience.
- Follow the anatomy of viral videos. Viral videos typically have a great thumbnail, a good title and description, and high retention rates.
- Choose the content sources. Here are some free and paid content sources:
- Free: Pexels, Pixabay, Unsplash, Epidemic Sound, YouTube Audio Library
- Paid: Envatomarket, Shutterstock, iStock, Storyblocks, Artlist
Tools for making videos
There are a variety of tools that you can use to make videos by yourself instead of AI Video Generator for your faceless YouTube channel. Here are a few suggestions for beginners:
- Capcut (available online, desktop and mobile video editor)
- Wondershare Filmora
- Canva
- iMovie
- DaVinci Resolve
- HitFilm Express
- Adobe Premiere Elements
Understanding the Copyright: Basic Knowledge
Copyright free content is content that you can use without having to worry about copyright infringement. This includes content that is licensed under a Creative Commons license, as well as content that is in the public domain.
Copyright use is the use of copyrighted material without the permission of the copyright holder. This is generally illegal, but there are some exceptions, such as fair use. Fair use is a legal doctrine that allows for the limited use of copyrighted material without permission from the copyright holder for purposes such as criticism, commentary, news reporting, teaching, scholarship, or research.
To avoid copyright problems, it is important to use copyright free content whenever possible. If you do need to use copyrighted material, make sure that you have permission from the copyright holder or that your use is covered by fair use.
Step 5: Analyze and optimize
Once you have uploaded a few videos, it is important to analyze and optimize your channel. Here are some tips:
- Use YouTube Analytics to track your progress. YouTube Analytics provides a variety of data, such as view count, watch time, and subscriber growth. You can use this data to identify what videos are performing well and which ones need improvement.
- Experiment with different video formats. Try different video formats, such as whiteboard videos, animated videos, and screen recording videos, to see what works best for your audience.
- Interact with your viewers. Respond to comments and questions, and participate in discussions in the comments section. This will help you to build relationships with your viewers and keep them engaged.
Step 6: Monetize the channel
Once your channel has grown and you have a consistent audience, you can start to monetize it. Here are a few ways to make money from your faceless YouTube channel:
- YouTube Ads: YouTube Ads is the most common way to monetize a YouTube channel. You allow YouTube to place ads on your videos, and you earn money based on the number of views and clicks that the ads receive.
- Affiliate marketing: Affiliate marketing is a way to earn money by promoting other people’s products or services. You can include affiliate links in your video descriptions and earn a commission on any sales that you generate.
- Sponsorships: Once you have a large enough audience, you can start to attract sponsors. Sponsors are companies that are willing to pay you to promote their products or services in your videos.
How to increase CPM:
CPM stands for cost per mille, and it is the amount of money that you earn per 1,000 views on your videos. There are a few things that you can do to increase your CPM:
- Create high-quality content that is relevant to your target audience.
- Target your videos to the right audience. Use YouTube’s targeting options to target your videos to people who are interested in the topics that you cover.
- Use long-tail keywords. Long-tail keywords are more specific and less competitive than short-tail keywords. This means that you are more likely to attract viewers who are interested in the topics that you cover, and advertisers are more likely to pay more for ads that are targeted to these viewers.
- Promote your videos on social media and other platforms. Share your videos on social media platforms like Twitter, Facebook, and LinkedIn. You can also submit your videos to relevant websites and directories.
- Collaborate with other YouTubers. Collaborating with other YouTubers is a great way to cross-promote your channels and reach a new audience.
How to do affiliate marketing correctly on YouTube:
To do affiliate marketing correctly on YouTube, you need to:
- Choose the right products or services to promote. Make sure that you choose products or services that are relevant to your target audience and that you can honestly recommend.
- Disclose your affiliate relationship. It is important to disclose your affiliate relationship to your viewers. You can do this in your video descriptions or in a video at the beginning of your channel.
- Create high-quality content that promotes the products or services in a genuine way. Don’t just create sales pitches. Instead, create content that provides value to your viewers and that helps them to learn more about the products or services that you are promoting.
How to do sponsorships on YouTube:
To get sponsorships, you need to have a large enough audience and a good engagement rate. Once you have these things, you can start to reach out to companies that you think would be a good fit for your channel. You can do this by sending them an email or by connecting with them on social media.
How to make the most amount of money from your channel:
To make the most amount of money from your channel, you need to focus on creating high-quality content that is relevant to your target audience. You should also promote your videos on social media and other platforms, and you should collaborate with other YouTubers. Once you have a large enough audience and a good engagement rate, you can start to monetize your channel through YouTube Ads, affiliate marketing, and sponsorships.
5 examples of successful faceless YouTube channel
Here are 5 examples of successful faceless YouTube channels with earning estimates per month, according to Social Blade:
Channel | Earning Estimation per Month |
Real Engineering | $107K – $1.7M |
Kurzgesagt – In a Nutshell | $79.8K – $1.3M |
The Infographics Show | $75.4K – $1.2M |
Minutephysics | $31.8K – $515K |
AsapSCIENCE | $27.2K – $438K |
These channels are all very different in terms of content, but they all share a few things in common:
- They create high-quality, informative videos that are relevant to their target audience.
- They are consistent with their uploads, and they promote their videos on social media and other platforms.
- They have a large and engaged audience.
It is important to note that these earnings are just estimation, and actual earnings may vary depending on a number of factors. However, these channels provide a good example of what is possible with a successful faceless YouTube channel.
Is it too late to start a YouTube channel in 2024?
Absolutely not! YouTube is still a growing platform, and there are new opportunities emerging all the time. There are also many different niches that you can choose from, so you can find a niche that is not too competitive.
If you are serious about starting a YouTube channel, here are a few tips:
- Choose a niche that you are interested in and have some expertise in.
- Create high-quality, informative videos that are relevant to your target audience.
- Be consistent with your uploads, and promote your videos on social media and other platforms.
- Interact with your viewers, and respond to comments and questions.
- Be patient and persistent. It takes time to build a successful YouTube channel.
Final Thoughts on How to Make Money with a Faceless YouTube Channel
Making money on YouTube with a faceless channel is possible, but it takes time and effort. You need to create high-quality content that is relevant to your target audience, and you need to promote your videos on social media and other platforms. Once you have a large enough audience and a good engagement rate, you can start to monetize your channel through YouTube Ads, affiliate marketing, and sponsorships.
Additional tips for making a successful faceless YouTube channel:
- Be consistent with your uploads. Try to upload new videos on a regular schedule.
- Be yourself. Don’t try to be someone you’re not. Your viewers will be able to tell if you’re being genuine.
- Be creative. There are no rules when it comes to creating faceless YouTube videos. Experiment with different video formats and styles to see what works best for you and your audience.
- Have fun! If you’re not enjoying yourself, it will show in your videos.
Making money on YouTube takes time and effort, but it is possible. Follow the tips above, and increase your chances of success. Good luck!