When choosing a niche for your business, it’s important to consider factors such as your interests, expertise, and market potential. However, it’s also important to choose the evergreen niches, meaning that it has long-term popularity and growth potential.
Evergreen niches are not subject to seasonality or passing fads. People always have a need for the products or services offered in an evergreen niches, regardless of the current economic climate or social trends.
This article will discuss nine of the best evergreen niches to target for your business. We will also provide some tips on how to succeed in each niche, and global keyword search volume data in 2023.
We gather the keyword search volume data from a variety of sources, including:
- Google Keyword Planner
- Ahrefs
- SEMrush
- Moz
- Keyword Hero
- Keyword Surfer
It is important to note that keyword search volume data is not always accurate. The data we provide is an estimate, and it can vary depending on the tool that is used. However, this data can still be a valuable resource for businesses and individuals who are trying to understand the popularity of different keywords.
The 9 Best Evergreen Niches
1. Health and fitness
The health and fitness niche is one of the largest and most profitable evergreen niches. People are always looking for ways to improve their health and fitness, and there are many different products and services that you can offer in this niche.
Some popular sub-niches within health and fitness include:
- Weight loss
- Diet and nutrition
- Exercise and fitness
- Yoga
- Pilates
- Meditation
- Mindfulness
- Mental health
- Personal training
- Fitness equipment
- Nutritional supplements
Business ideas, sample of products or services in this sub-niches are:
- Offer personalized coaching or advice.
- Create workout plans and meal guides.
- Sell fitness equipment or apparel.
- Share educational content about health and fitness topics.
Keyword search volume data for Health and fitness 2023
- Global monthly search volume: 1.2 billion
- Popular keywords:
- weight loss (10 million)
- diet (9 million)
- exercise (8 million)
- fitness (7 million)
- yoga (6 million)
2. Personal finance
Another great evergreen niche is personal finance. People are always looking for ways to make more money, save money, and invest their money wisely.
Some popular sub-niches within personal finance include:
- Budgeting
- Saving money
- Investing
- Getting out of debt
- Retirement planning
- Taxes
- Credit
- Real estate
- Insurance
Business ideas, sample of products or services in this sub-niches are:
- Offer budgeting tips and advice.
- Help people to save money and invest their money wisely.
- Provide financial planning services.
- Sell financial products and services.
- Share educational content about personal finance topics.
Keyword search volume data for Personal Finance 2023
- Global monthly search volume: 600 million
- Popular keywords:
- how to make money (10 million)
- save money (8 million)
- invest money (7 million)
- get out of debt (6 million)
- retirement planning (5 million)
3. Education
The education niche is another evergreen niche that is constantly growing. People are always looking for new ways to learn and improve their skills.
Some popular sub-niches within education include:
- Online courses
- Language learning
- Skills training
- Career advice
- Personal development
- Test preparation
- Tutoring
- Educational resources
Business ideas, sample of products or services in this sub-niches are:
- Offer online courses or webinars.
- Create educational resources, such as e-books or checklists.
- Provide tutoring or mentoring services.
- Sell educational products, such as textbooks or software.
- Share educational content about different topics.
Keyword search volume data for Education 2023
- Global monthly search volume: 300 million
- Popular keywords:
- online courses (10 million)
- learn a new language (8 million)
- skills training (7 million)
- career advice (6 million)
- personal development (5 million)
4. Self-improvement
The self-improvement niche is another great evergreen niche. People are always looking for ways to improve themselves, whether it’s their relationships, their careers, or their overall well-being.
Some popular sub-niches within self-improvement include:
- How to be more confident
- How to be more productive
- How to manage stress
- How to set goals
- How to overcome challenges
- How to build better relationships
- How to achieve financial success
- How to live a healthier lifestyle
Business ideas, sample of products or services in this sub-niches are:
- Offer coaching or counseling services.
- Create self-help books or courses.
- Share inspirational content and stories.
- Sell self-improvement products, such as planners or journals.
- Host workshops or events on self-improvement topics.
Keyword search volume data for Self-improvement 2023
- Global monthly search volume: 200 million
- Popular keywords:
- how to be more confident (10 million)
- how to be more productive (8 million)
- how to manage stress (7 million)
- how to set goals (6 million)
- how to overcome challenges (5 million)
5. Technology
The technology niche is one of the largest and most rapidly growing evergreen niches. People are always looking for the latest and greatest gadgets and tech products.
Some popular sub-niches within technology include:
- Smartphones
- Laptops
- Computers
- Software
- Apps
- Gaming
- Smart home devices
- Cybersecurity
- Artificial intelligence
- Machine learning
Business ideas, sample of products or services in this sub-niches are:
- Review new tech products and services.
- Provide tips on how to use tech products more effectively.
- Create tutorials and how-to guides.
- Offer tech support services.
- Sell tech products and services.
Keyword search volume data for Technology 2023
- Global monthly search volume: 2.5 billion
- Popular keywords:
- smartphones (10 million)
- laptops (9 million)
- computers (8 million)
- software (7 million)
- apps (6 million)
6. Home improvement
The home improvement niche is another great evergreen niche. People are always looking for ways to improve their homes, whether it’s a major renovation or a simple DIY project.
Some popular sub-niches within home improvement include:
- Kitchen remodeling
- Bathroom remodeling
- Landscaping
- DIY projects
- Home maintenance
- Interior design
- Exterior design
- Home improvement products
- Home improvement services
Business ideas, sample of products or services in this sub-niches are:
- Share DIY tips and tutorials.
- Offer product reviews and recommendations.
- Sell home improvement products and services.
- Provide home renovation services.
- Host workshops or events on home improvement topics.
Keyword search volume data for Home improvement 2023
- Global monthly search volume: 1.5 billion
- Popular keywords:
- kitchen remodeling (10 million)
- bathroom remodeling (9 million)
- landscaping (8 million)
- DIY projects (7 million)
- home maintenance (6 million)
7. Pet care
The pet care niche is another evergreen niche. People love their pets and are always looking for ways to take care of them.
Some popular sub-niches within pet care include:
- Dog training
- Cat food
- Dog breeds
- Pet supplies
- Pet insurance
- Pet grooming
- Pet sitting
- Dog walking
- Pet boarding
Business ideas, sample of products or services in this sub-niches are:
- Offer training services for dogs and other pets.
- Sell pet supplies and accessories.
- Provide pet sitting or grooming services.
- Offer veterinary services.
- Share educational content about pet care topics.
Keyword search volume data for Pet care 2023
- Global monthly search volume: 500 million
- Popular keywords:
- dog training (10 million)
- cat food (9 million)
- dog breeds (8 million)
- pet supplies (7 million)
- pet insurance (6 million)
8. Food and beverage
The food and beverage niche is one of the largest and most profitable evergreen niches. People always need to eat and drink, and there are many different products and services that you can offer in this niche.
Some popular sub-niches within food and beverage include:
- Recipes
- Healthy eating
- Weight loss meals
- Vegetarian recipes
- Vegan recipes
- Cooking tips
- Kitchen gadgets
- Food delivery
- Meal planning
Business ideas, sample of products or services in this sub-niches are:
- Share recipes and cooking tips.
- Review restaurants and food products.
- Sell food and beverage products.
- Offer catering or delivery services.
- Host cooking classes or events.
Keyword search volume data for Food and beverage 2023
- Global monthly search volume: 1.5 billion
- Popular keywords:
- recipes (10 million)
- healthy eating (9 million)
- weight loss meals (8 million)
- vegetarian recipes (7 million)
- vegan recipes (6 million)
9. Travel
The travel niche is another great evergreen niche. People love to travel and are always looking for new places to go and things to do.
More Read
Some popular sub-niches within travel include:
- Vacation destinations
- Cheap flights
- Travel tips
- Hotels
- Car rentals
- Travel insurance
- Tours and activities
- Travel guides
- Travel photography
Business ideas, sample of products or services in this sub-niches are:
- Share travel tips and advice.
- Review hotels and travel destinations.
- Sell travel products and services, such as flights, hotels, and tours.
- Offer travel planning services.
- Host travel blogging conferences or events.
Keyword search volume data for Travel 2023
- Global monthly search volume: 1 billion
- Popular keywords:
- vacation destinations (10 million)
- cheap flights (9 million)
- travel tips (8 million)
- hotels (7 million)
- car rentals (6 million)
Tips for success in an evergreen niche
If you are considering targeting an evergreen niche for your business, here are a few tips for success:
- Choose a sub-niche that you are passionate about and knowledgeable in. This will make it easier to create content and provide value to your customers.
- Identify your target audience and their needs. What are they looking for in a product or service in your niche? What are their pain points? Once you understand your target audience, you can tailor your offerings to meet their specific needs.
- Create high-quality content that is informative and engaging. Your content should be helpful and provide value to your readers. Use images, videos, and other multimedia to make your content more visually appealing.
- Optimize your content for search engines. Use relevant keywords throughout your content so that people can easily find you when they search for information about your niche.
- Build relationships with other businesses in your niche. This could involve guest blogging, collaborating on projects, or attending industry events. Networking with other businesses in your niche can help you to reach a wider audience and build trust with potential customers.
- Promote your business through social media and other online channels. Use social media to share your content, connect with potential customers, and build a community around your brand.
- Focus on quality over quantity. It is better to produce a small amount of high-quality content than a large amount of low-quality content.
- Be consistent. Create new content and promote your business on a regular basis.
- Build relationships with customers and other businesses in your niche. This will help you to build trust and credibility.
- Offer excellent customer service. This is essential for any business, but it is especially important in an evergreen niche.
By following these tips, you can increase your chances of success in an evergreen niche.
Conclusion
In conclusion, the nine evergreen niches discussed in this article are all excellent choices for businesses of all sizes. These niches are popular and profitable, and they offer a wide range of opportunities for businesses to succeed.
Some examples of successful businesses that are targeting evergreen niches:
- Health and fitness: Weight Watchers, Peloton, Fitbit
- Personal finance: Mint, NerdWallet, Personal Capital
- Education: Udemy, Coursera, MasterClass
- Self-improvement: Tony Robbins, Tim Ferriss, Marie Forleo
- Technology: Apple, Microsoft, Google
- Home improvement: Home Depot, Lowe’s, HGTV
- Pet care: PetSmart, Petco, Rover
- Food and beverage: Chipotle, Starbucks, Panera Bread
- Travel: Expedia, Airbnb, Booking.com
These businesses are all successful because they are offering high-quality products and services in evergreen niches. They are also all focused on providing excellent customer service.
If you are looking to build a successful business, we encourage you to consider targeting one of the nine evergreen niches discussed in this article. By following the tips above, you can increase your chances of success.
